Not long ago, India was known as a country that produced whisky from molasses, and the majority of sales came from the category of spirits called IMFL (Indian Made Foreign Liquor).

Engagement with alcoholic drinks brands on social media has increased by more than 300% during the coronavirus lockdown, according to social analytics agency ListenFirst.

Liqueurs is a massive category stretching from Baileys to Chartreuse to Amaretto. But which brand came out top in the Brands Report, our spin-off survey of The World's 50 Best Bars.

UK: Charles Heidsieck champagne is to move to a "fine wine-orientated partner" in the UK. Distribution is to shift from First Drinks Brands to Liberty Wines from June 1, 2012 .

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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